Top Perplexity Citations by Domain | Live Data & 30-Day Trends | Searchable

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When Perplexity searches the web to answer a question, which sites does it actually pull from? We've been tracking citation patterns to find out. Here's what the data shows—updated daily with rolling 30-day trends.

Top 15 Cited Domains

The most frequently cited domains across all Perplexity responses

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The 10 domains Perplexity cites most

Domain Share 30-day change
Youtube 27.64% -61.0%
Linkedin 22.63% -24.3%
Reddit 19.85% -12.5%
Tripadvisor 6.44% -11.9%
Trustpilot 3.99% +12.7%
G2 3.22% -7.3%
Facebook 2.98% +7.3%
Forbes 2.23% -40.6%
Instagram 2.19% -66.4%
Yelp 2.12% -61.7%
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Social & Community

Social Platform Citations

Reddit punches above its weight in Perplexity citations—likely because of the depth and authenticity of its discussion threads. LinkedIn, YouTube, and Medium also show up, but less frequently. Here's how the landscape looks right now.

Social Media & Community Platforms

Percentage of Perplexity responses citing each platform over the last 30 days

Domain Share 30-day change
Youtube 0.17% -60.97%
Linkedin 0.98% -24.30%
Reddit 0.85% -12.49%
Facebook 0.05% +7.33%
Instagram 0.02% -66.36%
Medium 0.00%

B2B Software Reviews

Software Review Site Citations

When someone asks Perplexity "what's the best CRM?" or "alternatives to Slack," which review platforms does it reference? Trustpilot, G2, and Capterra appear most often.

B2B Review Platform Citations

Domain Share 30-day change
Tripadvisor 0.38% -11.95%
Trustpilot 0.28% +12.71%
G2 0.20% -7.26%
Yelp 0.08% -61.72%
Capterra 0.05% +7.37%
Glassdoor 0.01% +55.95%

Knowledge & Reference

Reference & Research Sites

No surprise here: Wikipedia is Perplexity's go-to source for factual grounding. But academic sources like arXiv and PubMed also appear regularly, especially for technical or scientific queries.

Knowledge & Reference Site Citations

Domain Share 30-day change
Investopedia 0.05% -15.60%
arXiv 0.03% -12.78%
Britannica 0.01% -14.63%

News Media

News & Publisher Citations

Tech-focused publishers like TechRadar and Wired get cited more often than general news outlets—at least for the types of queries we track.

News Media Citations

Domain Share 30-day change
Forbes 0.11% -40.61%
Business Insider 0.04% -26.58%
TechRadar 0.02% -37.11%
Wired 0.01% -26.42%
TechCrunch 0.00% -41.30%

Frequently asked questions.

Which domains does Perplexity cite most frequently?

Wikipedia consistently leads in citation frequency, followed by Reddit and LinkedIn. News sites like Forbes and tech publishers also appear regularly. The exact percentages shift over time, which is why we update this data daily.

How is this citation data collected?

Searchable tracks Perplexity responses to understand which external URLs are cited when answering questions. We analyze millions of responses to calculate citation percentages for each domain.

What does citation percentage mean?

Citation percentage shows how often a domain appears as a source in Perplexity responses relative to all citations tracked. A higher percentage means Perplexity references that domain more frequently.

Why is Wikipedia cited so often?

Wikipedia's high citation rate reflects AI's preference for authoritative, well-structured, and frequently updated knowledge sources. Its broad topic coverage and consistent formatting make it an ideal reference for AI systems.

How can I improve my website's chances of being cited by Perplexity?

Focus on domain authority, content freshness, structured data quality, and answering specific query types directly. Sites with strong E-E-A-T signals and clear, comprehensive content tend to get cited more frequently.