LLM Analytics: Track AI Traffic, Crawlers, and Referrals
Track the traffic AI platforms send to your site.
Searchable connects AI crawlers, AI referral visitors, landing pages, devices, and source mix so teams can see when LLM discovery becomes measurable demand — including the places where crawls are not yet turning into traffic.
Overview
Pages
| Page | Top source | Sessions | Crawls | Trend |
|---|---|---|---|---|
| /blog/best-electric-road-bikes | ChatGPT | 642 | 3,820 | +24% |
| /features/aeo-insights | Perplexity | 488 | 2,140 | +18% |
| /compare/searchable-vs-traditional-seo-tools | Gemini | 416 | 1,764 | +16% |
| /pricing | ChatGPT | 309 | 1,410 | +11% |
| /guides/ai-search-optimization | Claude | 286 | 1,196 | +9% |
| /customers/1mind | Copilot | 241 | 1,034 | +6% |
214 pages with AI referral sessions
Referrals · Human traffic referred by source
| Source | Sessions | Share | Trend |
|---|---|---|---|
| ChatGPT | 1,842 | 37.4% | +18.6% |
| Perplexity | 1,196 | 24.3% | +11.2% |
| Gemini | 786 | 15.9% | +7.8% |
| Claude | 523 | 10.6% | +5.1% |
| Copilot | 372 | 7.5% | +4.4% |
| You.com | 210 | 4.3% | +1.9% |
Platforms · AI systems that most often visit your site
OpenAI crawl share
42.6%+9.4%
Total crawls
34,820
Bot Types · Types of bots that visit your site
| Type | Crawls |
|---|---|
| AI Citations | 8,642 crawls |
| AI Training | 5,914 crawls |
| AI Assistant | 2,918 crawls |
| AI Agents | 1,204 crawls |
| Search Engine | 1,061 crawls |
Crawl → Click Attribution · Do AI crawls lead to referral traffic?
| Platform | Crawls | Referrals | Crawls / Ref |
|---|---|---|---|
| OpenAI | 14,820 | 1,842 | 8.0:1 |
| Anthropic | 8,390 | 523 | 16.0:1 |
| 5,510 | 786 | 7.0:1 | |
| Perplexity | 3,560 | 1,196 | 3.0:1 |
| Microsoft | 2,540 | 372 | 6.8:1 |
4,719 referrals from 34,820 crawls
Sitemap Coverage · Crawler coverage across sitemap directories
84%
864 of 1,026 pages reached
/blog 91%
/features 82%
/guides 77%
/customers 76%
Track your brand’s visibility in:
Frequently asked questions
What does LLM analytics measure?
LLM analytics measures traffic and site activity connected to AI platforms: referral sessions from AI products, AI crawler visits, landing pages receiving AI traffic, source mix, devices, and page-level movement over time.
How is LLM analytics different from AEO visibility?
AI visibility tells you whether your brand appears in AI answers. LLM analytics shows what happens after that: whether AI platforms crawl your pages, cite or recommend them, and send real visitors to your site.
Which AI traffic sources can Searchable track?
Searchable can track AI referral traffic from platforms such as ChatGPT, Perplexity, Gemini, Claude, Copilot, and other AI experiences when those visits appear in analytics or first-party traffic data.
Why track AI crawlers and AI referrals together?
Crawler tracking shows whether AI systems are reading your pages. Referral tracking shows whether people arrive from AI products. Seeing both together helps teams understand whether indexing activity is turning into buyer traffic.
Can I see which pages AI platforms send traffic to?
Yes. Landing page analytics shows which pages receive AI traffic, which platforms send those sessions, how crawl activity compares with referrals, and which pages may need better content, structure, or source support.
How can agencies use LLM analytics?
Agencies can use LLM analytics to report AI referral growth, prove which pages are gaining traction, find crawl-to-referral gaps, and show clients which AI platforms are becoming meaningful acquisition channels.
How can enterprise teams use this page?
Enterprise teams can monitor platform-level AI traffic, separate crawler activity from human visitors, compare AI traffic with search and direct channels, and prioritize pages that need optimization before competitors own the route.